Last updated : 20 Oct 2016

Essentials of Entrepreneurship: Thinking & Action.

Summary

Success in business can be greatly enhanced with an understanding of key entrepreneurial characteristics and competencies solutions.

This interactive course provides potential entrepreneurs with the knowledge of succeeding in an entrepreneurial opportunity.

Topics include: how creativity, opportunity and feasibility are best evaluated, business strategies for new businesses.

 

Programme

Recommended  Course  Schedule

Week 1:

• Process of Entrepreneurship
• Risk and Uncertainty

Week 2:

•  Feasibility Studies
• Financial Equation

Week 3:

• Entrepreneurial Skills and Tools
• Marketing Strategy
• Human Resources and Operations

Week 4:

• Starting a Business
•  Accounting
•  Systems & Technology

Learning outcomes

This interactive course provides potential entrepreneurs with the knowledge of succeeding in an entrepreneurial opportunity.

Topics include:

• how creativity, opportunity and feasibility are best evaluated;
• business strategies for new businesses;
• importance of a business plan;
• achieving success in a new business.

At the end of the course students will have the skills and confidence to evaluate starting a business, to becoming more enterprising how they approach their roles should they decide to work in organizations.

 

Teaching-Learning methodology

Course Components: Videos Readings, delve into key concepts and scenarios that will help to deepen your understanding, Assessments (learning checks, end of section assessments, the final assessment)

Assessment

Assessments: end of section assessments, the final assessment (quiz).