Dernière mise à jour : 07 Aug 2016
Writing for the Web
Summary
Aucune information
Programme
- No group
- Modules’ titles and Contents:
- Module: Why writing for the web is different
- Module: Characteristics of good content
- Module: Writing effective content
- Looking after your content
- Name of the teache
Frankie Madden
(Senior User Experience Consultant at Stamford Interactive)
- Would you suggest following the entire MOOC or just some modules? entire
Learning outcomes
- Declared aims of the MOOC
Description:
- what to consider before you start writing
- characteristics of good online content
- how to write for your audience
- how to maintain your content
- how to structure a web page
- considerations for search engines and accessibility requirements
- making your content scannable
- using keywords, headings, lists and links
- matching your company’s tone of voice
- creating a content strategy and style guide
- List of Soft skills developed
- List of digital skills developed:digital content creation
Teaching-Learning methodology
xMOOC (videos, further readings, assessments, quizzes, transcripts, forum)
Assessment
Is there a final certification? Yes. A Statement of Participation (My Study Centre) Learning outcomes are evaluated by assessment (three attempts at every assessment, an overall grade average of at least 60% to pass the course) When: during the course at the end of a week
- Soft skills Content creation
- Language English
- Other languages (eg. Subtitles) Aucune information
- Period of activation Aucune information
- Date Aucune information
- Duration 4 weeks
- Level of commitment required workload of 2 - 4 hours per week
- Cost Gratuit * Détails sur la plateforme
- Providing institution Open2Study
- Mooc Platform Open2Study (https://www.open2study.com)
- Target group Open for all persons, main focus on elementary students
- Instructor Aucune information
- Level of assistance offered Availability of teachersHow to contact themForum / discussion groups
- Keywords Australia, Digital content creation, Writing